Your Own, In-House, Dedicated Web Analytics Software

One of the key advantages of TrackSite, especially for business and organizations, is the ownership of in-house web analytics software package that is hosted on-site. Running your own, dedicated TrackSite web analytics software on-site – as opposed to third-party hosted mass services (like Google Analytics and similar paid mass services) – has many benefits:

• Reliable measurement of complete traffic and on-site activity. Hosted on-site, dedicated TrackSite web analytics software is free from data losses that are otherwise due to maintenance/overload downtimes of overcrowded mass web analytics services.
• Accurate web analytics. Hosted on-site, dedicated TrackSite Analytics is free from notorious accuracy problems that affect massive web analytics services (such as Google Analytics and similar paid mass services)
• Tracking search engine crawlers and other bots.
• Measuring web server metrics.
• Unlimited customization. TrackSite allows unlimited flexibility in customizing and fine-tuning to produce advanced web analytics that exactly meets needs of specific online business.
• Data ownership and control. TrackSite in-house web analytics software can collect years of valuable insider data, such as business metrics and data about visitors and customers. This invaluable data is under your full control, kept inside your organization, readily available and not exposed to "surprises" of third-party "as is" web analytics services.

See also:

Blog Post: Own Your Own Web Analytics

TrackSite Web Analytics